That gave rise to the recognition of white gold pearl diamond ring, and even after the war ended, such jewelry continued to dominate the market.     For those who love jewelry with silvery tones, white gold can be an ideal alternative to the expensive platinum. Still, it is seen that many people who love silvery ornaments tend to refrain from buying them. This is mainly because they fear that the jewelry would tarnish over a period of time. However, you should remember that the white gold diamond ring does not fade under long exposure to the natural elements, and would retain its luster and shine with proper care and maintenance. Apart from being much cheaper than platinum, white gold material is highly durable as well. It stays undamaged for long, unlike yellow gold, rose gold, or silver. Furthermore, it is highly malleable, which allows diamond jewelry manufacturers to create a wide range of attractive designs.