White gold metal is a mixture or an alloy of pure gold as well as white metals such as silver, nickel and palladium, typically featuring a rhodium coating. Usually, white gold is not as expensive as platinum, and because it is made with strong metals, it is scratch-resistant and durable too. These are the main reasons why people tend to choose white gold engagement rings these days. There is a perception in gems and jewelry industry that white gold complements white colored diamonds in a better way than yellow gold. What’s more, the precious metal complements rosy or fair skin tones. That being said, choosing white gold does have some flipsides to it too. For one, the metal has to be re-dipped in order to keep its white color as well as shine and to replace the rhodium coating. In fact, this process is not expensive and there are jewelers that provide the coating assessment and service for free. Yet again, if the white gold metal has nickel in it, the ring might cause allergic reactions in people whore are prone to that. Some would argue that a white gold and diamond ring is a match made in heaven. Much like platinum, the precious white metal complements rare diamonds in terms of look. Besides, both platinum and white gold look identical and will retain their luster for years as long as you maintain and care them properly.